Five years ago, I envisioned thriving in the vibrant heart of Makati, immersing myself in its bustling energy and nightlife. But as the COVID-19 pandemic reshaped the world, my plans shifted dramatically. I ended up working remotely from home, a situation I initially dreaded but have come to embrace deeply.
The recent controversy surrounding Nimbyx—a company at the center of a social media storm over a disparaging TikTok video about remote work—has prompted me to reflect on my journey and question whether working from home has made me less capable.
The Unexpected Benefits of Working from Home
At first, working from home felt like a major setback. I missed the camaraderie of the office environment and the dynamic energy that Makati offered. However, this new arrangement opened doors I hadn’t anticipated. Over the past five years, I’ve diversified my career in unexpected ways:
- Part-Time Financial Advisor: I spent two years advising clients on financial matters, honing my analytical skills, and expanding my professional network. I vividly recall guiding a young professional with his investments—a milestone I wouldn’t have reached without this role.
- Digital Marketing Strategist: Working remotely for a mental health provider, I developed strategies to boost the brand’s visibility. This role taught me to understand audience behavior, which is crucial in a sensitive field like mental health. I successfully launched digital marketing campaigns that connected with our audience on various social media platforms.
- Social Media Strategist: At a Texas-based marketing agency, I collaborated with team members to create social media content. As a social media manager, I focused on engaging our audience and ensuring our campaigns resonated. These efforts greatly improved our campaign results and boosted engagement.
- Digital Storyteller: This role allowed me to use my creative skills in new ways while earning better pay. I focused on making the brand consistent and visually appealing, which significantly increased brand recognition and loyalty. Using various social networks, I shared stories in real time to enhance engagement.
- Marketing Company Co-Founder: Collaborating with college friends, I helped launch a new business, further developing my entrepreneurial skills. Seeing our first video project exceed the client’s expectations felt exhilarating and validated our teamwork and strategic planning.
From Office to Home: A Journey of Growth
I started developing my skills as a graphic designer during my time at Ateneo. However, remote work allowed me to expand beyond what I learned in the office.
I mastered SEO, applied the F-pattern design principle, and became skilled in tools like Adobe Illustrator. I also focused on mastering Adobe InDesign, which improved my design abilities and efficiency. I learned and refined these skills while working remotely, giving me the freedom to explore and innovate.
The Reality of Commuting vs. Working from Home
Even though I avoided commuting daily, I saw how it drained others. Traffic jams and crowded public transport left many exhausted and stressed. The promise of an exciting urban life quickly faded behind the fatigue and practical challenges of daily commutes.
Working remotely from home increased my electricity bills but saved me the time and stress of commuting. The ability to work from anywhere allows me to start my day without the hassle of travel. This arrangement helps me maintain a better work-life balance, which boosts my productivity and personal well-being. It also allows me to increase productivity and find time for personal interests, contributing to my overall growth.
The Broader Context: Remote Work’s Rising Trend
The rise of remote work is more than just a personal choice; it’s a global trend that impacts many in the Philippines. According to a 2023 study by JobStreet Philippines, nearly 50% of Filipino employees prefer remote work and see it as a key factor when choosing a job. This shift is due to the flexibility, cost savings, and productivity that remote work offers.
Companies like PLDT and GCash have embraced hybrid work models, recognizing the long-term benefits and the growing demand for remote options. Being able to adapt to a remote work model has become crucial for companies wanting to attract and keep talent.
Defying the Nimbyx Narrative
The recent Nimbyx controversy, sparked by a TikTok video where employees and the CEO criticized working from home, struck a nerve with many. Comments like “encourages laziness and complacency” and “makes you dumber every day” stirred heated debate on social media. I completely disagree with these views.
For me, working remotely has not made me less capable; instead, it has made me a better professional. It has allowed me to grow my skills, pursue diverse opportunities, and find a balance that fits my lifestyle. Although I sometimes feel isolated and need to stay disciplined, the benefits far outweigh these drawbacks. Working remotely has also let me contribute positively to our company culture by showing that productivity and creativity can thrive outside of a traditional office environment.
Conclusion: A Transformative Experience
In conclusion, while working remotely might not suit everyone, it has transformed my life. It has enabled me to grow both professionally and personally, proving that, with the right mindset, remote work can be incredibly rewarding.
The key is to embrace its opportunities and use them for growth. Whether working from home or engaging in face-to-face interactions, finding the right balance that encourages growth and satisfaction is essential. Even working remotely just a few days a week can be a long-term solution for maintaining flexibility, productivity, and a fulfilling career.
